Promising Sectors for Businesses in Jersey

Published on and written by Cyril Jarnias

Jersey, a Channel Island located in the English Channel, is much more than just a tourist destination. This self-governing British Crown dependency has established itself as a dynamic and innovative business hub, offering an environment conducive to entrepreneurship and business development. With its favorable tax framework, political and economic stability, and strategic position between the UK and continental Europe, Jersey is attracting an increasing number of visionary entrepreneurs seeking new opportunities. Let’s explore together the promising sectors and winning strategies for launching and growing your business on this island full of promise.

Jersey’s Economic Gems: Future Sectors for Your Business

Jersey has successfully diversified its economy over the years, transitioning from a traditionally agriculture and tourism-based economy to a recognized international business center. Today, several sectors stand out for their dynamism and growth potential, offering excellent prospects for bold entrepreneurs.

1. Financial Services: The Pillar of Jersey’s Economy

The financial sector remains undeniably the engine of Jersey’s economy. With over 13,000 jobs in this field, representing approximately 22% of the island’s total workforce, financial services contribute 40% to Jersey’s GDP. This sector encompasses a wide range of activities, including:

  • Wealth management and private banking services
  • Investment funds
  • Trust and corporate administration services
  • Captive insurance
  • Compliance and regulatory services

Jersey’s reputation as a leading international financial center, combined with its robust regulatory framework and political stability, makes it a preferred location for financial sector businesses seeking to expand or establish themselves.

Good to Know:

Jersey is home to more than 13,000 finance professionals and manages assets totaling over £1.3 trillion, demonstrating the strength and appeal of its financial sector.

2. Information and Communication Technology (ICT): Jersey’s Digital Future

The ICT sector is experiencing rapid growth in Jersey, supported by significant investments in the island’s digital infrastructure. The Jersey government has made digital transformation a priority, with the ambition to make the island a leading technology hub. Particularly promising areas include:

  • Software and application development
  • Cloud and cybersecurity services
  • Financial technology (FinTech)
  • Artificial intelligence and machine learning
  • Internet of Things (IoT)

With ultra-fast internet connectivity (Jersey was one of the first territories in the world to be fully fiber-optic) and an environment conducive to innovation, the island offers fertile ground for startups and technology companies seeking expansion.

Good to Know:

Jersey has launched an ambitious program to train 3,000 people in digital skills by 2025, creating a talent pool for ICT sector businesses.

3. Tourism and Hospitality: Reinventing the Visitor Experience

Although tourism is a traditional sector in Jersey, it is currently undergoing a renaissance, with new opportunities for innovative entrepreneurs. The island is focusing on high-end and experiential tourism, offering interesting prospects in the following areas:

  • Luxury accommodation and unique experiences
  • Sustainable and eco-friendly tourism
  • Wellness and fitness activities
  • Local gastronomy and culinary experiences
  • Technology applied to tourism (TravelTech)

With over 700,000 visitors per year and a stated commitment to developing quality tourism, Jersey offers an attractive market for hospitality entrepreneurs capable of innovating and offering unique experiences.

Good to Know:

Tourism contributes approximately 8% to Jersey’s GDP, with a government target to increase this share to 10% by 2030 through targeted initiatives and strategic investments.

4. Renewable Energy and Green Technologies: Riding the Green Wave

Jersey has committed to achieving carbon neutrality by 2030, paving the way for numerous opportunities in renewable energy and green technologies. Particularly promising sectors include:

  • Tidal and wave energy
  • Solar and wind energy
  • Energy storage solutions
  • Building energy efficiency
  • Electric mobility and charging infrastructure

With its commitment to sustainability and abundant natural resources, Jersey offers an ideal testing ground for businesses specializing in green technologies and renewable energy.

Good to Know:

The Jersey government has allocated a budget of £23 million for renewable energy projects for the period 2022-2025, creating a substantial market for businesses in the sector.

Funding Your Success: Fundraising Strategies in Jersey

Launching and growing a business in Jersey requires adequate funding. Fortunately, the island offers a mature and diversified financial ecosystem, providing numerous options for entrepreneurs seeking capital.

1. Venture Capital and Angel Investors: The Art of Attracting Investors

Jersey has an active community of venture capital investors and angel investors, ready to support innovative projects with high growth potential. To maximize your chances of obtaining funding, focus on:

  • Developing a solid and convincing business plan
  • Preparing an impactful pitch deck
  • Participating in networking events and startup competitions
  • Using platforms connecting entrepreneurs and investors

Jersey Finance, the island’s financial sector promotion body, regularly organizes events allowing entrepreneurs to meet potential investors.

Good to Know:

In 2024, venture capital investments in Jersey reached £78 million, a 15% increase compared to the previous year, demonstrating the island’s growing appeal for innovative startups.

2. Bank Financing: Leveraging the Strength of Jersey’s Banking Sector

Jersey’s banking sector is renowned for its stability and sophistication, offering a comprehensive range of financing solutions for businesses. Options include:

  • Traditional commercial loans
  • Lines of credit
  • Equipment financing
  • International trade financing solutions

To increase your chances of obtaining bank financing, ensure you have a solid file, including detailed financial projections, an impeccable credit history, and, if possible, collateral.

Good to Know:

Jersey banks granted over £2.5 billion in loans to local businesses in 2024, demonstrating their commitment to the island’s economic development.

3. Government Support: Benefiting from Jersey’s Entrepreneurial Support

The Jersey government offers several financial and non-financial support programs to encourage entrepreneurship and innovation on the island. Notable initiatives include:

  • The Jersey Business Boost Fund: Grants of up to £50,000 for innovative businesses
  • The SME loan guarantee program
  • Tax incentives for investments in R&D and innovation
  • Mentoring and advisory programs for entrepreneurs

Don’t hesitate to contact Jersey Business, the island’s economic development agency, for detailed information on available support and eligibility criteria.

Good to Know:

In 2024, the Jersey government allocated a budget of £15 million to support entrepreneurship and innovation, demonstrating its commitment to the island’s economic diversification.

4. Crowdfunding: Mobilizing the Community

Crowdfunding is gaining popularity in Jersey, offering an interesting alternative to traditional financing methods. This approach can be particularly effective for:

  • Projects with strong social or environmental impact
  • Startups offering innovative products or services
  • Businesses with strong connections to the local community

Several crowdfunding platforms are accessible to entrepreneurs based in Jersey, allowing them to raise funds from a wide audience of individual investors.

Good to Know:

In 2024, crowdfunding campaigns in Jersey raised over £5 million, with a success rate of 62%, higher than the European average.

Succeeding in Jersey: Expert Tips for Your Entrepreneurial Adventure

Launching and growing a business in Jersey requires careful preparation and a thorough understanding of the local environment. Here are some expert tips to maximize your chances of success on the island:

1. Master the Legal and Tax Framework

Jersey offers an attractive tax environment, but it’s crucial to understand the rules in force to fully benefit from them. Key points to remember:

  • Corporate tax is generally 0%, except for certain specific sectors
  • There is no VAT in Jersey, but a 5% Goods and Services Tax (GST)
  • Tax residency rules are strict and must be scrupulously followed

Seek guidance from an accountant and lawyer specializing in Jersey law to structure your business optimally.

Good to Know:

Jersey has signed double taxation agreements with more than 15 countries, facilitating international operations for businesses based on the island.

2. Build a Strong Network

Networking is essential in Jersey, where personal relationships play a crucial role in the business world. To develop your network:

  • Join the Jersey Chamber of Commerce
  • Participate in events organized by Jersey Business
  • Engage with professional associations in your sector
  • Contribute to local initiatives and charity events

A strong network will open doors, give you access to business opportunities, and help you navigate the island’s entrepreneurial ecosystem.

Good to Know:

The Jersey Chamber of Commerce has over 500 active members, offering numerous networking and collaboration opportunities.

3. Invest in Human Capital

The labor market in Jersey is competitive, with a very low unemployment rate. Attracting and retaining talent is therefore crucial for your business’s success. Some strategies to consider:

  • Offer attractive compensation packages, including non-salary benefits
  • Invest in employee training and development
  • Create a strong and positive corporate culture
  • Explore international mobility programs to attract foreign talent

Remember that immigration rules in Jersey are separate from those of the United Kingdom. Make sure you understand the procedures for hiring foreign workers if necessary.

Good to Know:

Jersey launched a special visa program in 2024 for entrepreneurs and skilled workers in priority sectors, facilitating the attraction of international talent.

4. Embrace Innovation and Sustainability

Jersey has committed to becoming an innovation and sustainability hub. Aligning your business with these goals can open up many opportunities. Consider:

  • Integrating innovative technologies into your business model
  • Adopting sustainable and environmentally friendly practices
  • Participating in innovation programs supported by the government
  • Collaborating with local and international research institutions

Jersey aspires to become a living laboratory for green technologies and sustainable innovation. Positioning your business at the forefront of these trends can give you a significant competitive advantage.

Good to Know:

The Digital Jersey Hub, a coworking and innovation space, hosted over 100 startups and technology companies in 2024, facilitating collaboration and innovation in the digital sector.

Conclusion: Jersey, Your Springboard to Entrepreneurial Success

Jersey offers a unique environment conducive to business development, combining political stability, favorable tax framework, and world-class infrastructure. Whether you’re in financial services, information technology, high-end tourism, or renewable energy, the island presents exciting opportunities for visionary entrepreneurs.

By following the advice presented in this article, leveraging available resources, and adopting an innovative and sustainable approach, you can turn your entrepreneurial vision into reality in Jersey. The island is not just a tax haven, but a truly dynamic business ecosystem, ready to welcome and support the businesses of the future.

Disclaimer: The information provided on this website is for informational purposes only and does not constitute financial, legal, or professional advice. We encourage you to consult qualified experts before making any investment, real estate, or expatriation decisions. Although we strive to maintain up-to-date and accurate information, we do not guarantee the completeness, accuracy, or timeliness of the proposed content. As investment and expatriation involve risks, we disclaim any liability for potential losses or damages arising from the use of this site. Your use of this site confirms your acceptance of these terms and your understanding of the associated risks.

About the author
Cyril Jarnias

Cyril Jarnias is an independent expert in international wealth management with over 20 years of experience. As an expatriate himself, he is dedicated to helping individuals and business leaders build, protect, and pass on their wealth with complete peace of mind.

On his website, cyriljarnias.com, he shares his expertise on international real estate, offshore company formation, and expatriation.

Thanks to his expertise, he offers sound advice to optimize his clients' wealth management. Cyril Jarnias is also recognized for his appearances in many prestigious media outlets such as BFM Business, les Français de l’étranger, Le Figaro, Les Echos, and Mieux vivre votre argent, where he shares his knowledge and know-how in wealth management.

Find me on social media:
  • LinkedIn
  • Twitter
  • YouTube