Starting a Startup in Switzerland: Practical Guide and Tips

Published on and written by Cyril Jarnias

Switzerland, a country renowned for its economic stability and quality of life, is attracting more and more entrepreneurs from around the world. With its dynamic ecosystem and business-friendly environment, the Swiss Confederation stands out as a prime destination for innovative startups. In this article, we will explore the reasons that make Switzerland a fertile ground for entrepreneurship, the legal structures best suited for young companies, as well as the funding options available to propel your project toward success.

Switzerland: A Promised Land for Innovative Startups

Switzerland isn’t just known for its majestic mountains and refined chocolate. This small country in the heart of Europe has built a solid reputation as a hub for innovation and technology. But what makes Switzerland so attractive for budding entrepreneurs?

A Thriving Startup Ecosystem

Switzerland is home to a dense network of incubators, accelerators, and technology parks that provide valuable support to young companies. Institutions like the EPFL Innovation Park in Lausanne or Technopark Zürich not only offer workspace but also access to mentors, experts, and potential investors. This support infrastructure creates an environment conducive to innovation and rapid startup growth.

A Highly Skilled Workforce

One of Switzerland’s major assets lies in the quality of its human capital. The country boasts several world-renowned universities, such as ETH Zurich and EPFL, which train thousands of talented engineers and scientists each year. This concentration of technical and scientific skills is a real magnet for startups, particularly in cutting-edge technology, life sciences, and fintech.

A Favorable Regulatory Framework

Switzerland stands out for its political stability and business-friendly regulatory framework. The country offers strong intellectual property protection, simplified administrative procedures for business creation, and attractive corporate taxation. For example, the canton of Zug, nicknamed “Crypto Valley,” has implemented specific regulations to attract blockchain and cryptocurrency startups, illustrating the flexibility and openness of the Swiss system to disruptive innovations.

Good to Know:

Switzerland regularly ranks among the most innovative countries in the world according to the Global Innovation Index. In 2024, it held 2nd place, just behind Sweden, demonstrating its exceptional environment for startups.

Choosing the Ideal Legal Structure for Your Swiss Startup

Choosing the legal form for your startup is a crucial decision that will have significant implications for your governance, taxation, and funding opportunities. In Switzerland, several options are available to entrepreneurs, each with its advantages and specificities.

Limited Liability Company (LLC): Flexibility and Simplicity

The LLC is often the preferred choice for startups in the early stages. It offers a good balance between personal protection and operational flexibility.

  • Minimum share capital of 20,000 CHF
  • Limited liability for partners
  • Flexible governance structure
  • Possibility of being a single-member company

The LLC is particularly suitable for startups beginning with a small number of founders who wish to maintain tight control over company ownership. It also allows for an easier transition to a Corporation (SA) if the company’s growth requires it.

Corporation (SA): For Rapid Growth Ambitions

For startups planning rapid growth, significant funding rounds, or a medium-term IPO, the Corporation is often the most appropriate choice.

  • Minimum share capital of 100,000 CHF (with 50,000 CHF paid up)
  • More formal structure with a board of directors
  • Easier to attract investors through share issuance
  • Anonymity of shareholders

The Corporation offers an image of solidity and credibility that can be a major asset during negotiations with investors or business partners. It is particularly suited for startups in technological or biotech sectors requiring significant investments from the start.

Sole Proprietorship: For Solo Entrepreneurs

For entrepreneurs wanting to test their concept before committing to a more complex structure, the sole proprietorship can be an interesting option.

  • No minimum capital required
  • Simple administrative and accounting procedures
  • Unlimited liability for the entrepreneur
  • Suitable for low-risk activities or testing phases

Although this legal form has limitations in terms of growth and personal protection, it can be a good starting point to validate a business concept before moving to a more formal structure.

Good to Know:

In 2024, approximately 68% of new businesses created in Switzerland opted for the LLC legal form, followed by the Corporation at 18% and the sole proprietorship at 12%. This choice reflects entrepreneurs’ preference for a structure offering both protection and flexibility.

Funding Your Swiss Startup: Keys to Success

Funding is often the lifeblood for startups. Fortunately, Switzerland offers a diverse and mature funding ecosystem, capable of supporting businesses at different stages of their development.

Venture Capital: Fuel for Innovation

Switzerland has an expanding venture capital market, with funds specialized in different technology sectors.

  • Strong growth in investments in fintech and life sciences
  • Emergence of funds specialized in deeptech and artificial intelligence
  • Increasing presence of international investors attracted by the quality of Swiss startups

In 2024, Swiss startups raised a total of 3.2 billion Swiss francs in venture capital, marking a 15% increase compared to the previous year. This trend demonstrates the growing attractiveness of the Swiss startup ecosystem for investors.

Business Angels: Valuable Support at Startup

Business angels play a crucial role in funding startups in the seed stage. In Switzerland, several structured networks facilitate connections between entrepreneurs and private investors.

  • Providing expertise and network in addition to capital
  • Flexibility in investment terms
  • Investment decisions often faster than institutional funds

Organizations like the Swiss ICT Investor Club (SICTIC) or Business Angels Switzerland (BAS) regularly organize pitch events allowing startups to present their projects to potential investors.

Public Funding: A Welcome Boost

Switzerland also offers various public support programs for innovative startups, complementing private funding sources.

  • Innosuisse: The Swiss agency for innovation promotion offers grants and coaching to startups
  • Technology Fund: Loan guarantees for cleantech companies
  • Cantonal programs: Each canton offers its own startup support initiatives

For example, Innosuisse allocated over 250 million Swiss francs in direct support to startups and innovation projects in 2024, playing a crucial role in the development of cutting-edge technologies in areas such as artificial intelligence, biotechnology, and clean energy.

Good to Know:

Switzerland stands out for its high rate of “success stories” among funded startups. According to a 2024 study, 72% of Swiss startups that received venture capital funding were still active after 5 years, compared to a European average of 60%.

Navigating the Swiss Startup Ecosystem: Practical Tips

Launching a startup in Switzerland isn’t just about choosing a legal structure and finding funding. To maximize your chances of success, it’s crucial to fully integrate into the local ecosystem and leverage available resources.

Leveraging Innovation Hubs

Switzerland is home to numerous innovation hubs that offer much more than just workspace. These concentrated ecosystems are true catalysts for startups.

  • Access to state-of-the-art infrastructure (labs, rapid prototyping)
  • Networking opportunities with other entrepreneurs and experts
  • Acceleration and mentorship programs
  • Proximity to research institutes and established companies

For example, the Switzerland Innovation Park Basel Area, specialized in life sciences and digital health, hosted over 200 startups in 2024, facilitating more than 50 collaborations between startups and major pharmaceutical companies.

Participating in Events and Competitions

The Swiss startup ecosystem is punctuated by numerous events offering valuable visibility and funding opportunities.

  • Swiss Startup Days: The largest pitch event in Switzerland
  • Venture Kick: A staged funding program for university spin-offs
  • TOP 100 Swiss Startup Award: An annual competition highlighting the most promising startups

These events are not only opportunities to win prizes or funding but also to gain exposure to media, investors, and potential partners. In 2024, startups participating in the TOP 100 Swiss Startup Award collectively raised over 1.5 billion Swiss francs in the year following the event.

Leveraging Specific Support Programs

Beyond funding, Switzerland offers numerous support programs aimed at accelerating startup development in strategic areas.

  • MassChallenge Switzerland: An international accelerator with a focus on impact
  • Kickstart Innovation: A program facilitating collaborations between startups and large companies
  • Climate-KIC Switzerland: Support for cleantech and sustainable development startups

These programs offer not only personalized support but also privileged access to international networks. For example, startups participating in the Kickstart Innovation program in 2024 concluded over 85 commercial partnerships with established companies, paving the way for accelerated growth.

Good to Know:

According to a 2024 survey of Swiss startups, 78% of founders considered participation in support programs and ecosystem events as “crucial” or “very important” for the development of their company.

Tackling Specific Challenges for Startups in Switzerland

Despite an overall favorable environment, launching a startup in Switzerland also comes with its specific challenges. Being aware of these obstacles and knowing how to overcome them can make the difference between success and failure.

Managing High Costs

Switzerland is known for its high cost of living, which can heavily impact a young company’s finances.

  • Use coworking spaces instead of traditional offices
  • Leverage support programs offering services at reduced prices
  • Take advantage of tax benefits offered by certain cantons
  • Consider flexible or remote work models for certain positions

For example, the canton of Zug, while being one of the most expensive in Switzerland, offers significant tax advantages that can offset high operational costs. In 2024, over 300 new startups chose to establish themselves there, attracted by this favorable cost-benefit balance.

Attracting and Retaining Talent

In a competitive job market, attracting and retaining the best talent can prove to be a major challenge for startups.

  • Offer compensation packages including stock options
  • Highlight company culture and personal growth opportunities
  • Collaborate with universities for internship and recruitment programs
  • Leverage international networks to attract foreign talent

A 2024 study of Swiss startup employees revealed that 65% of them considered learning and development opportunities more important than base salary in their decision to join or stay with a startup.

Navigating Regulatory Complexity

Although business-friendly, the Swiss regulatory framework can sometimes seem complex, especially for foreign entrepreneurs.

  • Surround yourself with local experts (lawyers, accountants) from the start
  • Use one-stop shop services offered by certain cantons
  • Stay informed about regulatory changes through professional associations
  • Consider specific support programs for foreign startups

Switzerland Global Enterprise (S-GE) launched a specific support program for foreign startups in 2024, offering personalized assistance to navigate the Swiss regulatory environment. Over 100 startups benefited from this program in its first year, facilitating their establishment and compliance.

Good to Know:

Despite these challenges, Switzerland maintains a high survival rate for startups. According to 2024 data, 82% of Swiss startups are still active after 3 years, compared to a European average of 70%, demonstrating the robustness of the Swiss entrepreneurial ecosystem.

Switzerland offers fertile ground for ambitious entrepreneurs, combining a stable business environment, a dynamic innovation ecosystem, and diverse funding opportunities. By choosing the appropriate legal structure, leveraging available resources, and strategically addressing specific challenges, your startup will have all the cards in hand to thrive in this European innovation hub. The key to success lies in meticulous preparation, active integration into the local ecosystem, and the ability to leverage the many advantages that Switzerland offers to innovative young companies.

Disclaimer: The information provided on this website is for informational purposes only and does not constitute financial, legal, or professional advice. We encourage you to consult qualified experts before making any investment, real estate, or expatriation decisions. Although we strive to maintain up-to-date and accurate information, we do not guarantee the completeness, accuracy, or timeliness of the proposed content. As investment and expatriation involve risks, we disclaim any liability for potential losses or damages arising from the use of this site. Your use of this site confirms your acceptance of these terms and your understanding of the associated risks.

About the author
Cyril Jarnias

Cyril Jarnias is an independent expert in international wealth management with over 20 years of experience. As an expatriate himself, he is dedicated to helping individuals and business leaders build, protect, and pass on their wealth with complete peace of mind.

On his website, cyriljarnias.com, he shares his expertise on international real estate, offshore company formation, and expatriation.

Thanks to his expertise, he offers sound advice to optimize his clients' wealth management. Cyril Jarnias is also recognized for his appearances in many prestigious media outlets such as BFM Business, les Français de l’étranger, Le Figaro, Les Echos, and Mieux vivre votre argent, where he shares his knowledge and know-how in wealth management.

Find me on social media:
  • LinkedIn
  • Twitter
  • YouTube